Marketing the market
The world of marketing is a weird and wacky place at times. Manufacturers and distributors live in a highly competitive world and look for any little aspect or product trait that will give them an advantage and boost sales. At times the rush to associate their product or service to the latest fashion or fad becomes a little silly. Strolling through the shampoo selections I was surprised to read on the front of the Kirkland brand shampoo that it was gluten free. When was the last time you...
Posted On 14 Apr 2015







